Scaling the cost of government programs using a cost-per-person price tag improves comprehension by the general public

Government policies often are presented with hefty price tags, but people often zone out as more zeros are added to the total cost. A new study from Carnegie Mellon University suggests that rescaling the cost of programs can increase a person’s understanding of funding choices, which may improve how people participate in the policy debate. The results are available in the July issue of the journal Proceedings of the National Academy of Sciences.

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